TV companies around the world celebrate World Television Day on 21 November to remind us that TV makes a difference in people’s lives. As part of the annual United Nations initiative, a 30 second-spot will be broadcast on-air and shared online worldwide. The clip will be adapted and translated into many languages.
Investments in TV programmes approaches 140 billion dollars.
Global figures underline the power of television advertising.
‘The Global TV Deck’ is a new resource for advertisers.
Key media alliances celebrate the trustworthiness of TV on the occasion of World Television Day.
On World TV Day, international figures show the immense popularity of TV.
TV continues to dominate millennials’ media lives. Despite the popularity and hype around video services such as YouTube and Netflix, the latest data gathered from around the world show how popular TV remains with younger generations.
Stats from around Europe reveal new viewing habits.