About the initiative

Each year on 21 November, ACT (Association of Commercial Television), egta (Association of TV and radio sales houses) and EBU (European Broadcaster Union) join forces to promote the power of TV widely across the globe. Celebrate the World Television Day with us!

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Members of the initiative

This project has been jointly developed by egta, EBU and ACT with the support of the European Communication Hub for the United Nations.

The initiative has also been supported by the Global TV Group and many other partners around the world.


Click on the buttom to view the full list of supporting organisations.

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The 2018 edition

The 2018 edition of the project will focus on TV being the source of premium content that informs, educates, inspires and unites millions of viewers around the world.

The three associations will produce a dedicated TV spot that will be broadcast by TV channels around the world.

On this occasion, we would like to thank all the broadcasters and production companies who provided footage for this years' clip.

Discover the 2018 TV spot     Read the press release

Previous editions

Our campaign is running since 2013!

See previous editions